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IN WITH THE NEW
Where what you love and feel free to wander in our
latest swim, tops, dresses and more!
THE NEXT BEST THING TO BAREFOOT
LOUNGE
ABOUT OR
PADDLE OUT
Spend the day under the sun in
comfortable swimwear.
GIRLS JUST WANT
TO HAVE SUN
Colorful & playful swimsuits for every ROXY girl.
YOUR BEACH TRIP AWAITS
Surf Lessons, Hula Dances with Kelia and the crew. 7 days & 6 nights in Waikiki including board, stay & experiences*.
*𝘯𝘰𝘵 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘘𝘶𝘦𝘣𝘦𝘤
MORE TO EXPLORE
Raise the beach benchmark and draw your own line in the sand with ROXY swimwear, inspiring the surf seekers and the go-get-‘em girls of today and tomorrow. We set the shore-style with bikinis for the laid-back sun-searcher, tech-packed swimsuits for the sporty, swim shorts peaking in performance, and boardshorts built to ride.
Women’s Fashion & Beach Clothes from ROXY
ROXY is a fashion brand inspired by the Mountain and the Wave. Since our inception in 1990 with the first women’s specific boardshort inspired by Lisa Andersen, we have always empowered girls to live their dreams and explore this world we live in. We create adventure-inspired, purpose-driven fashion that motivates women to live richer, more engaged lives.
ROXY is the original surf brand for women. From our foundation in swimwear, the ROXY store is exclusively for girls and features technical surf wear, wetsuits, snow outerwear, base layers, snowboards, beach clothes for women, surf clothing, girl swimsuits, surf clothes, bikinis, boardshorts, women’s active and women’s fitness wear, including yoga and running products, beachwear and beach accessories, dresses, knits, sweaters, denim, footwear, boots, sandals (including flips flops), shorts, cover ups, fleece tees, Lycra and sun protection products. Enter the world of ROXY today and discover your inspiration.
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